Vision
Videogram is a platform that fundamentally changes the user experience of online video by making it more discoverable, engageable, shareable, measurable, and monetizable.
Videogram solves fundamental problems of online video.
Users love to watch video but
- Are tired of endless hours of videos appearing in their inbox or social media that neither have any context or significance to the user..
- Are tired of misleading thumbnails …
- And skip more videos than they watch
- And skip pre-roll ads or closes video if no skip button is present in the player.
Marketers and Publishers love video as a medium but
- Find bi-directional engagement on the medium very difficult
- Find that all traffic goes to social media platforms and not to their own site
- Find that most pre-roll and end close ads are skipped
- And do not know if they spent their ad money and content money wisely….
Videogram has taken these problems head-on and has solved the pain points of online video for the publisher and consumer alike.
Useful
Videogram indexes online video with a set of proprietary algorithms, extracts all relevant images, and generates a pictorial summary / storyboard that replaces the single thumbnail of online video. Users can then grasp the whole video, are more enticed by more images, can start the video from the image they find interesting, can more easily navigate, can share and comment on specific images/parts of the video. Videogram’s machine learning and AI also allows users to search for objects or speech inside videos.
Easy
Videogram is HTML5, responsive design, and works with videos streaming from YouTube, Dailymotion, Vimeo, Brightcove, Kaltura, Ooyala, and many more. Online Sign up takes mere minutes. Publishers can copy/paste their video URL and Videogram will index, or existing video channels can be linked making indexing automatic. A Dashboard allows for fine-tuning if desired. Videogram works on any device, works in Twitter, can be served as an HTML5 Ad, can be embedded anywhere on its own or as part of a channel.
Everywhere
Videogram is available as a simple web embed. Alternately the videos of an entire website can be converted with a single line of Javascript. Videogram is available for live streaming. Entire Videogram channels can be embedded in a website with just one iFrame. Videogram is available as a white-label portal site. Videogram APIs can be used to allow search of an object or speech within video. Videogram is available as an App or as and SDK for existing Apps. Videogram statistics tell what is being viewed where.